nikita mahuli
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01
LEGAL TECH
Made AI deepfake verdicts usable for legal teams. 7 expert interviews and a 7-platform benchmark led to a verdict-first report the client made phase 1 of its roadmap.
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02
RETAIL
Brought a bookstore’s in-person curation online. A survey (n=14) and 7-site benchmark led to genre-first navigation, digital shelf talkers, and a homepage cut from 9 sections to 3.
03
AUTOMOTIVE
AR off-road guidance concept for GM. A 6-vehicle benchmark and driver survey led to windshield guidance that informs the driver instead of deciding. Approved by GM stakeholders.
Nikita Mahuli
UX Researcher & Designer
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